Build, grow and monetise digital content as a creator–director, strategist and IP owner in the global creator economy.
Duration: 3 Years (6 Semesters)
Academic Engagement:
4 Hours / Day | 5 Days / Week
Studio-based creation & platform labs
Portfolio, channel growth & IP focus
The program trains students to ideate, write, produce, distribute, and monetise digital content while retaining creative authorship, ethical practice, and audience trust.
Designed in alignment with leading global programs in digital media, content strategy, creative writing, film & new media, marketing analytics, and the creator economy.
The degree uniquely unifies creative direction, platform intelligence, monetisation strategies, and IP law into one cohesive learning ecosystem.
Graduates emerge not as content operators, but as creator-leaders who own intellectual property, shape digital narratives, and build sustainable creative enterprises.
Bachelor of Arts (BA)
3 Years
180
₹3,00,000 per annum
A structured 6-semester journey from foundations to industry-ready expertise
Semester 1
The BA in Digital Content Design, Creation & Monetisation program at IICS is aligned with the National Skills Qualification Framework (NSQF)
Starting point
Interest in social media or content creation
Consumption-driven platform usage
Limited understanding of monetisation or IP
Industry Ready
Creator–Director / Digital Producer / IP Owner
Ability to ideate, produce, distribute and monetise content
Strong grasp of analytics, platforms and audience psychology
Portfolio includes channels, campaigns, brands and IP concepts
